Case Study

Project Nikke

Providing key audiences

Mission

Communicate Goddess of Victory: Nikke's exciting collaborations with various IPs across core PC and Mobile channels.

Execution

Creation of bespoke creatives within our High Impact Package, that blended seamlessly with relevant channels; such as PCGamesN and Pocket Tactics.

Results

Delivered two campaigns that delivered over 4.4million impressions.

Our team were entrusted with ensuring each partnership and campaign were meticulously tailored to target the ideal audience for our clients.

By leveraging our rich portfolio of premier site partners, and knowing the communities that reside within them we were uniquely equipped to meet and exceed campaign objectives.

At Publisher Collective we are a specialist and experienced at supporting GaaS titles. We have a proven track record of success in promoting new game updates for titles such as GODDESS OF VICTORY: NIKKE – with the power of our data tools being able to hone in on the often requested existing and lapsed players outlined as an objective. Additive to this – we embraced contextually relevant environments for Mobile and PC gamers in this campaign. We continue to work in tandem with the product and publisher, and consistently take the learnings from each partnership into future steps.

Matty Brown
Matty Brown
Matty Brown
Account Director

Matty has been working in the games industry for four years, and in his spare time you can often find him fighting his way through a Dark Souls game.

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