See what we’ve been up to
Curious about what we got up to at W.A.S.D.? We spotlight our favourite features of this video game and development expo.
As an online publisher, you rely on ads to generate revenue and monetize your website. However, click spam has become a common issue in the digital world. It's a form of click fraud that can harm advertisers by wasting their
CPM = (Cost of Campaign / Total Impressions) x 1000
CPL = Total Advertising Cost / Number of Leads
vCPM = Total Spend / ((Total impressions * % in-view) / 1000)
As an online publisher, you're likely familiar with the concept of ad fill rate. It refers to the percentage of ad requests that are filled with ads, and it's an important metric for measuring ad inventory utilization and revenue potential.
Apprenticeships at Publisher Collective, we believe in nurturing the next generation of talent. One way we've dedicated ourselves to this...
In-game advertising is quickly becoming a major method of reaching engaged audiences. How are advertisers getting into games?
On International Women's Day, we look at where women stand in the gaming industry and how women make up the overall gamer audience.
Get to know one of our awesome ad formats in our blog all about GalaxyBoard. Can it improve your revenue or engage your users?