Our programmatic engine room
The tech that delivers performance without compromise.
Discover an ad tech platform that’s been years in the making.
Who we help
Strategic insight.
Sustainable growth.
Context that delivers.
Intelligence that outperforms.
The Snigel connection
Snigel’s tech is the engine of our programmatic performance. The fully in-house programmatic stack drives delivery, optimization, and performance for all our campaigns and across all our partner sites.
By connecting years of adtech know-how to deep understanding of publisher and advertiser needs, we have a unified foundation for performance like nothing else in the market.
test.
learn.
repeat.
Our platform is crafted to deliver outstanding performance for publishers and brands. But the work is never over.
We’re constantly testing and refining every element of the setup (from demand integrations to ad formats) to make sure it’s as flexible and transparent as possible, driving revenue at scale for lightweight utility sites, high-traffic content hubs, and everything in between
Feedback loop
Take a look at some of the people we’ve worked with and what they have to say.
Ad partner for many years – Most ad partners want to maximize the number of ads above the fold. Publisher Collective is different. They maximize the revenue with unobtrusive ads below the fold. Further, they still offer support when most other ad companies reduced that to a minimum.
The most knowledgeable company.
I could list particular individuals, but a company that can bring in that kind of human level, deserves all the praise.
Great alternative to mainstream players. Publisher Collective delivers consistently CPMs which match and exceed much larger rivals. Their support is pretty good, you can always meet and get your questions answered quickly by helpful human beings.
From day one, when the Publisher Collective tags went live on our website, we were tremendously impressed by the immediate improvement in performance, on all levels. Revenues immediately jumped up over 20%, their tags are light and loas super fast, the ads appear on the page quicker, and the quality is noticeabily cleaner.
Our friends at Publisher Collective initially delivered a dramatic increase in ad revenue as promised. And they kept going. Pitching new ideas, new networks, new placements. When GDPR came along, they had solutions. When an algorithm changes, they ran A/B tests to see what would be the best. - Bill Jelen, MrExcel.com
I had tried several other ad inventory solutions previously and none of them had worked. However, with Publisher Collective, I was quite happy to see that I was earning 10 to 15% more during the initial few months. Once we optimized the number of ads and got several networks on board, the percent increased well beyond 40%.
Great company and support.
After working with various ad management companies, I can confidently say that Publisher Collective stands out as the most impressive I've had the pleasure of working with.
Our partnership with Publisher Collective has led to positive results for DeviceTests. We’ve experienced a considerable rise in ad revenue. Publisher Collective’s strategies have effectively allowed us to maintain a healthy balance between ad revenue and user experience. Their services have proven to be both valuable and successful.
