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More users are utilizing ad-block software and incognito browsing. How can you still monetize your ad-blocking audience?
In our experience, there are five factors you should consider when choosing a CPC ad platform (i.e., cost per click platform): Type of solution (e.g., ad network, header bidding partner): We recommend using a header bidding partner as it allows
Most blogging websites have a very similar format — a header followed by long blocks of text — whereas app layouts (whether on mobile or desktop) vary widely. For example, a scrabble word generator will have a very different layout
AdSense recently switched from a cost-per-click (CPC) model to a cost-per-mille (CPM) model. Because of this, some publishers are seeing a decrease in revenue. Some of these publishers may be able to bring their revenue back up simply by adjusting
Your audience can help provide top tier content for your site. How can you manage community-generated content sustainably and ethically?
As a publisher, using a programmatic advertising platform can help you earn more from your ad space. They offer access to a wider range of advertisers as well as more advanced ad technology. Together, these factors help you maximize your
Summer Game Fest 2024 announced some exciting new games coming to PC and console. Let’s look at all the titles coming out in 2024.
Each month we shout about one of our incredible partners. For June's Partner Spotlight, we spoke to the site owner of The Armored Patrol.
Ever wondered about the metrics that make up ad viewability? We’ll break down what’s bringing in the bucks when it comes to your viewability.
A/B testing can pinpoint weaknesses or issues in your site’s content. But how do you go about running a successful A/B test?