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Solar Skins are a new ad format brought to you from Publisher Collective, they are a direct replacement for the legacy Skin Roadblock ad format.
When we partnered with TechRaptor in March of 2020, they had a clear idea of what they wanted us to achieve together – a solid ad stack
What are advertisers looking for? Increase your revenue by making your site more attractive to potential advertisers with these five tips.
Get your site seen in the sea of search engines! We'll tell you how to turn the algorithms to your advantage with some SEO strategies.
What Is CPM? CPM stands for "cost-per-mille" or "cost per thousand". It's a marketing term that refers to how much it costs an advertiser to have their ad appear 1,000 times on a website. The M in CPM comes from
CPM drop is a publisher's nightmare. This is primarily because it's hard to determine the cause of decreasing ad revenue. While no publisher sees their revenue constantly increase throughout the year, you should know the reason for those lows (and
eCPM vs CPM - both are the two common metrics in the ad tech industry. Sometimes used interchangeably, these metrics are very different from one another. Publishers often get confused between CPM and eCPM. Mainly because they don't know the
What updates does Ads.txt 1.1 bring, how does it work and how can you implement it. In this article we cover everything you need to know!
These days it's widely accepted that video is king when it comes to content creation. Easily consumed and immediately engaging, visual media.
From Wordle to Heardle, single-page gaming sites have become the breakout hit of 2022. As the name suggests, single-page gaming sites and...
