Ira Nikolaou 9 June 2025 Bad Ads in Programmatic Advertising: What Publishers Should Know If you’ve noticed more inappropriate or misleading ads slipping through lately, you’re not alone. Acr... Read more...
Elysée Yhuel 27 May 2025 What Is An Ad Exchange and How Does It Work? If you’ve ever wondered how ads magically appear on your website the moment someone loads a page, the a... Read more...
Elysée Yhuel 21 May 2025 What Is Header Bidding and Why It Matters for Publishers Header bidding is one of the most talked-about concepts in the programmatic advertising andRead more... Ira Nikolaou 29 April 2025 What is Adtech: A Deep Dive for Publishers If you run a website and earn money from ads, you’ve probably heard the term adtech, but what is... Read more... Ira Nikolaou 25 April 2025 Adtech 101: The Beginner’s Guide for Publishers Every pageview on your site is a missed opportunity if you’re not capturing its full value. Too often p... Read more... Elysée Yhuel 17 April 2025 Introduction to Programmatic Advertising If you’ve been in the publishing game for a while, you’ve probably heard the term “programmatic adv... Read more... Ira Nikolaou 11 February 2025 Snigel and Publisher Collective Combine to Create a Global AdTech Leader Big news! We’re thrilled to announce Publisher Collective and Snigel are coming together in a strategic... Read more... Sarah Ball 17 January 2025 Our trends for gaming advertising 2024 was a fairly fraught year for the gaming industry. Overall, the number of casual and serious gamers ... Read more... Sarah Ball 8 January 2025 The ad tightrope: Balancing content and ads Monetization can be a great way for independent publishers to earn revenue from their content. With so ma... Read more... Sarah Ball 16 December 2024 What’s a VTuber? Streaming can be an incredibly lucrative hobby for a select few, even becoming a full-time career for som... Read more... Load More
Ira Nikolaou 29 April 2025 What is Adtech: A Deep Dive for Publishers If you run a website and earn money from ads, you’ve probably heard the term adtech, but what is... Read more...
Ira Nikolaou 25 April 2025 Adtech 101: The Beginner’s Guide for Publishers Every pageview on your site is a missed opportunity if you’re not capturing its full value. Too often p... Read more...
Elysée Yhuel 17 April 2025 Introduction to Programmatic Advertising If you’ve been in the publishing game for a while, you’ve probably heard the term “programmatic adv... Read more...
Ira Nikolaou 11 February 2025 Snigel and Publisher Collective Combine to Create a Global AdTech Leader Big news! We’re thrilled to announce Publisher Collective and Snigel are coming together in a strategic... Read more...
Sarah Ball 17 January 2025 Our trends for gaming advertising 2024 was a fairly fraught year for the gaming industry. Overall, the number of casual and serious gamers ... Read more...
Sarah Ball 8 January 2025 The ad tightrope: Balancing content and ads Monetization can be a great way for independent publishers to earn revenue from their content. With so ma... Read more...
Sarah Ball 16 December 2024 What’s a VTuber? Streaming can be an incredibly lucrative hobby for a select few, even becoming a full-time career for som... Read more...