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When it comes to monetizing your website, showing users the right ads at the right time can be the difference between mediocre and outstanding revenue. If you're a publisher looking to grow your ad revenue without compromising user experience, contextual
Balancing content and ads when you monetize your site can be difficult. We'll explain the ad tightrope below.
Interstitial ads have long been a staple in the world of online advertising. These full-screen ads, which appear between content transitions (like when moving from one page to another, or between levels in a game), are incredibly effective for capturing
Increasing organic traffic is a key priority for most publishers; you work hard creating your content, so of course you want more of your audience to enjoy it. More traffic means more opportunities to build engagement, drive conversions, and grow
Sure you’ve heard of streamers, but have you heard of VTubers? We’ll explain the craze that’s sweeping streaming sites.
During any browsing session, you’ve likely encountered dozens of banner ads—and for good reason. These ads are popular because they’re versatile, eye-catching, and cost-effective. So much so that global ad spending on digital banner advertising is projected to reach $174.10
Ever wonder why some websites seem to effortlessly climb to the top of Google search results while others—despite having great content—struggle to gain visibility? It often comes down to how well they align with Google’s quality guidelines, particularly two key
Imagine visiting your favorite website, only to be bombarded by unexpected pop-ups or redirected to a suspicious site. You’d leave immediately, right? That’s the power—and the problem—of malvertising. It’s a deceptive form of online advertising that not only frustrates users
As a publisher, you're likely always looking for ways to maximize your revenue. But have you ever wondered how those ads on your site actually make their way there? The answer often lies in something called an ad exchange. With
